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العنوان
اتجاهات المرأة نحو اكتساب أفكار مستحدثة في إدارة الشئون الأسرية من خلال وسائل الاتصال المرئية
المؤلف
صلاح محمود يوسف،زينب
هيئة الاعداد
باحث / زينب صلاح محمود يوسف
مشرف / وفاء فؤاد شلبي
مشرف / على بدوى رصاص
الموضوع
توزيع استجابات العينة علي استبيان معدلات التعرض لبرامج المرأة بالتليفزيون -
تاريخ النشر
2009
عدد الصفحات
265.ص:
اللغة
العربية
الدرجة
الدكتوراه
التخصص
العلوم الاجتماعية (متفرقات)
تاريخ الإجازة
1/1/2009
مكان الإجازة
جامعة عين شمس - كلية التمريض - اقتصاد منزلى
الفهرس
يوجد فقط 14 صفحة متاحة للعرض العام

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from 266

المستخلص

The Woman’s attitudes Toward Novelties Ideas Acquirement in the family Concerns management through Seen communication Means
Introduction and The problem of the Research.
Management of the problem of the family resources is the driving force of the mental work through wish all the housewife’s responsibilities are carried out in all aspects of her life. For this the house wife uses all she has of knowledge skill s experiences and abilities in solving the daily problems she faces especially after he going out to the field of work and bearing many burdens and pressures inside and outside the family. this led to the appearance of many newly- introduced family ideas that help the housewife in carrying out her responsibilities in a way that keeps up with her modern needs.
Communication media have recently development and diversified in a tremendous way due to the scientific progress and technological revolution and technological revolution witnessed in this century. Communication media imposed themselves and invaded homes. They play no little role as one of the important establishment of conveying values and trends that determine and control the individual’s behaviour and action. This requires us to form right trends and correct and harmonious organization of concepts, beliefs, customs, values and motives for all aspects of the daily life in order to upgrade our needs by keeping up with the development of the age and to learn new patterns of behaviour that enable us to solve problem we face. There fore it is so important to study the effect of visual communication media on the women’s attitudes towards Novelties Ideas Acquirement in the family Concerns management
Hence the problem of the research crystallizes in the following questions:
1- what are the differences between the rural and urban housewives in both the attitudes towards Novelties Ideas Acquirement in The family concerns management and the rates of her exposure to woman’s programmes on TV and in her management behaviour in the different fields?
2- What are the differences between working and non- working housewives in both the attitudes towards Novelties Ideas Acquirement in The family concerns management and the rates of her exposure to woman’s programmes on TV and in her management behaviour in the different fields?
3- What are the differences in woman’s attitudes towards Novelties Ideas Acquirement in The family concerns management with its axes and the rates of her. exposure to woman’s programmes on TV and in her. Management behaviour according to the different family socio- economic standards?
4- What is the nature of the relationship between the demographic variables of the family (the housewife’s age, year of marriage family income, number of children parents’ educational level, parents’ professional level and the family’s ownership of visual communication media) and both the woman’s attitudes towards Novelties Ideas Acquirement in The family concerns management with its axes and the rates of her. exposure to woman’s programmes on TV and in her. Management behaviour with all its fields?
5- What is the nature of the relationship between the rates of housewife’s exposure to woman’s programmes on TV and both the woman’s attitudes towards Novelties Ideas Acquirement in The family concerns management in the axes under research, and the housewife’s management behaviour in all its fields?
6- What is the relationship between woman’s attitudes towards Novelties Ideas Acquirement in The family concerns management in the axes under research and the management behaviour of the housewife with all its fields?
7- Is there a relationship between the arrangement of topics which the housewife prefers to watch in woman’s programmes of content presented in woman’s programmes about the same topics?
8- Is there a relationship between the content presented in woman’s programmes on TV taken as the sample of study and both the attitudes towards Novelties Ideas Acquirement in The family concerns management and the management behaviour about the same content?
Research Objectives
The present research aims at knowing the woman’s attitudes towards Novelties Ideas Acquirement in The family concerns management through the Seen communication Means through the following :
1- knowing the differences between rural and urban housewives in both the attitudes towards Novelties Ideas Acquirement in The family concerns management and the rates of her exposure to woman’s programmes on TV and in her. management behaviour with all its fields.
2- Knowing the differences between working and non-working housewives in both the attitudes towards Novelties Ideas Acquirement in The family concerns management and the rates of her exposure to woman’s programmes on TV and in her management in the different fields.
3- Determining the differences in The woman’s attitudes towards Novelties Ideas Acquirement in The family concerns management and the rates of her exposure to woman’s programmes on TV and her management behaviour according to the different family socio - economic standards.
4- Revealing the nature of the relationship between the demographic variables of the family and .