الفهرس | Only 14 pages are availabe for public view |
Abstract Propaganda poster election is not just a paper stuck on the walls or in any place, but this is kind of posters is one of the most main- important tools which used and exploited by any of the candidates during the election period in all its forms and types, in particular the presidential election. in view of what the label of promoting the image of candidate among the citizens to establish a certain mental image through Version Email poster of the image and the background and logo of the electoral atmosphere, which play an important role in the formation of a preconceived idea when the receiver of this message is visible. The study aims to identify the communication strategies in the propaganda poster electoral communication strategy and its mechanisms, and political communication history, concept and meaning of pointing out its key also touched on the concept of political marketing and the origins and developments highlighted after the French presidential election, 2007, explaining the elements in an attempt to show the close relationship between propaganda poster electoral and politics. As well as the research has examined how the output is the political analyst, various messages in posters advertising French for both candidates subject of the study of letters iconic and plastic arts and language, stressing the shift is the ad from the phase information to the process of argumentation, finally speak about the manipulated plan by the poster, which in turn reach the highest level of persuasion. Study concluded that the propaganda poster may play a crucial role in the midst of the fray in terms of a desired positive image which urges on the feet of the voter to choose but the question remains to what extent there is a consensus between intentional voter and deliberate candidate and whether there is a consensus actually among the positive image formed already in the mind of the receiver and the image that the sender tried to set in his mind ... Experience on the ground is only capable of resolving the conflict. |