الفهرس 
الفصل الاوليوجد فقط 14 صفحة متاحة للعرض العام
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المستخلص
Loyalty to the fans of sports clubs, especially football, which supports their team, is one of the most important features of modern football, whatever its results and support in good and bad regardless of the number of tournaments and these fans are linked to its team as a result of geographical and historical factors and the culture of the place that forces them to encourage their clubs, and the football-loving public belongs to certain teams and follows their game in his home through television or internet sites of these clubs, and then follows his life with discussions and technical discussions with colleagues at work, and then follows his life with discussions and technical discussions with colleagues at work. And family and friends. The media consumption of football matches is one of the most important phenomena that can be observed now clearly, especially with the great progress in modern society in the era of globalization, where there became a lot of young people in Egyptian society watching most of the football matches and competitions in the world such as the English League, Spanish and Italian in addition to the follow-up of the Egyptian football league, but some young people became fans of many European football clubs, which affects the degree of loyalty to the fans, especially the electronic loyalty to them, and so seeks this Research to identify the media consumption of football fans and its relationship to their electronic loyalty. Hence the problem of research in attracting the attention of those interested in the websites of sports organizations to study media consumption and its role in achieving electronic loyalty. In this context and through the study related to the subject of research there were many results for those studies which contributed to highlighting the problem of research, and through the reference survey of foreign Arab scientific references and what was possible in the field of research, the researcher did not find a study that addressed media consumption and its relation to the electronic loyalty of the fans of Egyptian football clubs, thus the scientific need for further studies has emerged.