الفهرس 
chapter(1): IntroductionOnly 14 pages are availabe for public view
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Abstract
conspicuous consumption has a long history in consumer research, and its volume of research continues to expand. This study aims to get a better understanding of the conspicuous consumption phenomenon among Egyptian customers. it sets out to address the issue of conspicuous consumption among luxury brands users, focusing on the brand,psycological and socio-psychological antecedents through the mediating effect ofideal social self-congruency and interdependent self-construal.